Noteworthy Information
Unfounded Closing of Adtech Complaint

The UK’s data watchdog is facing a legal challenge after it took the decision to quietly close a complaint against the adtech industry’s high velocity background trading of personal data. The legal challenge was reported earlier by Politico.

How Many Ads And Trackers Does ONE Page Load?

Some Banking Websites Have Third Party Trackers on Login Pages. Just like the danger of malicious code slipping into ads on mainstream sites, the presence of third party javascript trackers on the login page of the bank means there are increased risk of privacy compromise or worse.

Do you really need all this personal information, @RollingStone?

The linked Privacy Policy in the popover that greets visitors on arrival at Rolling Stone’s website is supplied by Rolling Stone’s parent (PMC) and weighs more than 10,000 words. In it the word “advertising” appears 68 times. Adjectives modifying it include “targeted,” “personalized,” “tailored,” “cookie-based,” “behavioral” and “interest-based.”

Advertising: Real-Time Bidding vs. General Data Protection Regulation

As soon as 2020, the media industry could find itself with its main monetization channel shut down, yet few seem to be working on an alternative. The seeming inaction of most media owners, despite continuing and specific warnings from regulators, is dangerous and hard to comprehend.

Update report into adtech and real time bidding

An interesting development shared by the UK Information Commissioner.


Questions Asked
Gaming apps and data processing compliance, particularly in app ads

Does anyone have experience of gaming apps and DP compliance, particularly in app ads? (Other than the obvious, start with a privacy first approach etc.) What are the checklist items they need to be aware of getting right?